For the Modern Mom, the Trolls are a sentimental favorite. So we decided to engage her with nostalgically fun content she’ll want to share with her friends, featuring product she’ll love to introduce to her kids. One of the ways we achieved this was by taking iconic '90's pop-culture moments and realizing them through Trolls. We even got a little write-up in AdWeek http://www.adweek.com/adfreak/target-loved-guy-who-trolled-its-haters-judging-genius-facebook-post-166408

 

 From Greenbow, Alabama and beyond. #TrollsAreBack #OnlyAtTarget

From Greenbow, Alabama and beyond. #TrollsAreBack #OnlyAtTarget

 Smells like Troll spirit. #TrollsAreBack #OnlyAtTarget

Smells like Troll spirit. #TrollsAreBack #OnlyAtTarget

 We're trolling out the '90's nostalgia today. Remember this scene? #TrollsAreBack #OnlyAtTarget

We're trolling out the '90's nostalgia today. Remember this scene? #TrollsAreBack #OnlyAtTarget

 Tap out a "WooHoo!" if you remember when Trolls were the kings of the world. #TrollsAreBack #OnlyAtTarget

Tap out a "WooHoo!" if you remember when Trolls were the kings of the world. #TrollsAreBack #OnlyAtTarget

 Hey good lookin'. Name that '90's flick.

Hey good lookin'. Name that '90's flick.

 Who will fight for Bravetroll and FREEDOM!

Who will fight for Bravetroll and FREEDOM!

CW - Jeff Barbian
AD - Myself
Photographer - Blue Ox | Ben McKean & Maureen McKean