Along with my copy writer, we had the task of launching Snapchat for Target. Below is the initial intro story we shot and the additional stories we told to build hype for a surprise Imagine Dragons concert Target put on during a commercial break for the Grammys. It was an extremely thrilling and eye opening project. It took a lot of pre-planning since the app, Snapchat, only allows one chance to make/take the shot. 

CD - Steve Chirhart
AD/D - myself
CW - Kiera Jacobson

Target's intro Snapchat story

Friday's Snapchat story teasing that Target is bringing #MoreMusic with a special performance

friday's_snapchat_portfolio1.jpg

Sunday's Snapchat story ramping up to Grammys performance. 

AD/D - myself
CW - Kiera Jacobson